FOR IMMEDIATE RELEASE
Contact: Valerie Cope, Bell Tower Shops
(239) 489-1221 | Valerie.Cope@MadisonMarquette.com
ZOMBIE VIRUS SPREADS TO BELL TOWER ON JUNE 21st FOR WORLD WAR Z PREMIER
Mall Crawl benefits Pushing DaiZies, Inc., creators of ZombiCon, and Lee Memorial Blood Center
Monday, June 17, 2013 (Fort Myers, FL) –Zombies and zombie hunters alike will converge at Bell Tower Shops on Friday, June 21 for the movie premier of World War Z at Regal Bell Tower Stadium 20, The movie stars Brad Pitt as a United Nations employee trying to stop a zombie pandemic from overtaking the world. The Zombie Mall Crawl will benefit Pushing DaiZies, Inc., the non-profit arts organization behind ZombiCon Ft. Myers.
In true ZombiCon spirit, attendees will have the opportunity to prep themselves for the Mall Crawl by allowing the Lee Memorial Blood Mobile to drain them of human blood. The first 25 qualified blood donors will receive a free movie ticket. The blood mobile will be located in the parking lot between the movie theatre and Blue Pointe from 4-10 p.m.
Registration for the Zombie Mall Crawl will take place at the Center Court fountain beginning at 4 p.m. Costumes and makeup are encouraged but not required. Sunstate Academy Zombification Station will be on hand to provide free zombie makeovers from 4-6 p.m. Zombicongear.com and other supporting vendors and artists will offer zombie themed merchandise, art, raffles and prizes.
For a $15 donation to Pushing DaiZies, upon registration zombies receive a commemorative ZombiCon cup filled with goodies including:
• Coupons to Bell Tower merchants
• A Survival Map outlining participating crawl locations
• Wristband entitling wearer to special discounts at crawl locations from 6 p.m. to close on June 21 and reserved VIP seating at 7:15 p.m. (2-D) or 7:45 p.m. (3-D) screenings of World War Z on June 21. (NOTE: movie ticket and wristband must be purchased to attend VIP screening)
Cups will be available to purchase in Center Court and at the blood mobile starting at 4 p.m. The first 50 guests to purchase a cup will receive a movie pass to Regal Bell Tower Stadium 20 that may be exchanged at the box office for a free movie ticket to be used at a future date.
Registered participants in the Zombie Mall Crawl should gather in Center Court promptly at 6 p.m. to begin the slow shuffle from restaurant to restaurant. The zombie horde attending the 7:15 or 7:45 p.m. screenings may continue to “crawl” locations after the movie with wristband discounts available until close.
Crawl specials include a Blue Zombie drink special at DaRuMa, half-price 16 oz. drafts at World of Beer and $5 margaritas and complimentary chips and salsa at Cantina Laredo. Other participating crawl locations include Bistro 41, Cru, Dickey’s Barbecue, Grace & Shelly’s Cupcakes, Shoeless Joe’s and TGI Friday’s.
ABOUT PUSHING DAIZIES
Pushing DaiZies, Inc. is a non-profit organization which uses artistic means in order to benefit the local community and make charitable contributions to local and state organizations. Through its signature event ZOMBICON, and now LOS MUERTOS, Pushing DaiZies has helped The Harry Chapin Food Bank, the Lee Memorial Blood Center and the Tabarrini Foundation as well as other local art education centers. “Perhaps our greatest contribution is through inspiring the local community to express itself creatively. By participating in our unique brand of street theater and themed events, patrons are inspired to create make-up, costumes and transform themselves into their own personal performance piece,” said Nicole Long, co-founder of ZombiCon. For more information, visit www.zombicon.com
ABOUT BELL TOWER SHOPS
Bell Tower Shops is an open-air lifestyle center, located in Fort Myers at U.S. 41 and Daniels Parkway, with more than 40 retailers, including Saks Fifth Avenue and The Fresh Market, 10 restaurants and Bell Tower 20 Regal Cinemas. Bell Tower hosts a vibrant year-round event calendar including KIDding Around every Tuesday from 5-7 p.m. and Twilight at the Tower every Thursday from 6-8 p.m. To learn more, follow Bell Tower Shops on Facebook, visit www.TheBellTowerShops.com or call 239-489-1221.